triangleareafreelancers.org Blog

Freelancin’ Blues

Freelance writers: your world is an up and down mixed bag of responses from pubs nationwide. There will be rejection, but as I’ve been told many, many times, “Don’t take it personally.” If you are producing quality work, have queried regularly, and followed all publication submission guidelines, your time WILL come. But editors, please do writers the courtesy of at least being upfront about things. I once queried an editor who was not interested in my story idea. He sent me a very nice email saying something to the effect of, “Thank you … not at this time … but please query again.”

And so for months, I continued to send story ideas his way. When one really great idea came across my desk, I immediately queried this editor, certain in my heart and soul that this story could not be turned down. His reply? “Thank you for the offer. Unfortunately, we don’t have it in our budget to pay freelancers. That said, I’d welcome anything you’d like to submit but am unable to reimburse you for it.”

It was an unexpected speed bump. That’s the kind of information that should have been put forth upfront. And unfortunately, it’s not in my budget (or anyone else’s I know) to work for free.

But I didn’t take it personally. I pitched the same story idea to an online publication and they were thrilled. Being in the right place at the right time really does have its benefits. And in this business, perseverance is everything.

-Kristy

[Previously posted at www.kristystevenson.blogspot.com - June, 2008.]

When your writing rules YOU

It wasn’t so much an epiphany as a slow, gradual realization that I was no longer in control of my career. True, I was getting plenty of assignments, many of them lucrative, but I had fallen into the trap of accepting everything that crossed my desk in a frightened attempt to maintain an “income stream,” and in so doing I had killed the very thing that made me want to become a writer in the first place.

I’ve been writing for more than 30 years, and have worked steadily as a freelancer for 17 years. I entered freelancing in 1991 out of a desire to write what I wanted to write, not what others wanted me to write. But now, nearly two decades in, I was right back where I started, a realization that made me increasingly unhappy.

So one morning not too long ago I woke up and said, no more!

My problem, I realized, was that I had become lazy and complacent. I had developed bad habits that were keeping me from achieving my full potential as a professional writer. I had no one to blame but myself for the rut I was in, and it was up to me to climb out and start climbing up.

The first thing I did was resolve not to waste time on small articles for small markets. I wasn’t going to burn bridges — that’s never a wise career move — but I was going to politely decline the small stuff and more aggressively ask for larger, better paying features.

More importantly, I began jotting down the big ideas that had been filling my brain over the years, and identifying the larger, better markets that might be interested in them. This included, among others, Rolling Stone Magazine, Readers’ Digest, GQ and the larger inflight magazines. It might take me a while to break in, but I realized I never would if I didn’t start making the effort. These markets weren’t going to come to me, I had to go to them — and with my very best work.
Driven, I spent an hour and a half at Barnes & Noble evaluating markets and writing down pertinent contact information. Magazines that used to intimidate me are now targets in my sights. I may miss with my first shot, and maybe even my second and third. But eventually I’ll hit the target, and all of my efforts will have been worthwhile.

I’m also working harder and faster. I don’t procrastinate anymore. When I get an assignment now, I immediately get my questions together and move fast to arrange interviews. The faster I work, the more I work. And the more I work, the closer I come to my goal of writing what I want to write.

I’m telling you this because I want you to push and encourage me. Like the smoker who tells everyone he knows that he’s trying to quit, I want you to MAKE me work harder toward my bigger goals.

If you do that, I promise to do the same for you.

– Don

Sell What You Have: Lessons learned from the rich young ruler. (Lk 18:18-23)

The words pierced me like a carefully targeted arrow hitting its mark. Yet, I was neither rich, nor young. Neither was I a ruler. Or was I?

There were some things he’d gotten right, this young man who stood questioning Jesus. Yet, there was more required of him. He ruled. But he lacked the ability to exercise dominion in the arena of marketing.

As a young writer, aspiring to see my articles in print, the revelation flooded my understanding, jolting my little world of I-don’t-like-to-do-marketing. The words bathed me with new understanding. “Sell what you have.”

It only takes a moment for the higher thoughts of the Lord to penetrate and shatter the hidden secrets of the heart. I, like the rich, young ruler, was holding on to my writing as he did his possessions. With a change of thinking, I pondered the words. “Sell what you have.”

What you have…not what they want.

Sell it! Don’t give it away.

Sell what you have.

You’ve got it, something others need to survive, overcome, endure…succeed.

What have you already written? What have you written that has value? What are you storing up in barns, even building new barns to hold, instead of getting it out into the arena of valued product?

Writer’s rich with ideas must accept the challenge Jesus presented to the young ruler. It requires a change of focus from possessor to promoter. From marks to market. From my possession to my responsibility to get the message out.

What could the rich young ruler have done? What can we, rich young writers do?

Accept the challenge and obey the command.

Hear the affirmation in the command. Ponder this for a moment. Jesus told the man, “Sell what you have.” He obviously knew what the man had. According to the young ruler’s response to the Lord, he kept five of the ten commandments. Jesus did not discount the accomplishment. He could just as well have said, “Don’t keep the secret to your success, the ability to keep these commandments, stored away in your own barn. Make this available for public consumption. Feed those who are struggling with that which you have mastered.”

Jesus’ words of command were also words of encouragement. It was an affirmation of the young man’s wealth. I know what you have. Sell it. Get people to make an exchange. At the same time He was also saying, “There are people out there who are willing to pay for what you are storing.”

Think about this for a moment. This is Jesus speaking. He knows who you are and what you have to offer. He knows the needs of the people and he’s standing before you with one simple command. “Sell what you have.”

Package what you have for public consumption. Someone needs it. Someone will buy it….and you will experience new life. Isn’t that the essence of what Jesus said to the man?

Let’s take this a step further. Let’s brainstorm together. What unmerited thinking shackled the rich young ruler? Could it be summed up by saying, “I don’t know how? I don’t have the time. I’ve never done that before.” After all those are some of the excuses we’ve been using isn’t it? I don’t know how to find out who needs this information. I don’t know how to query an editor. I don’t know how to edit the article. I don’t know how….? Fill in the blank yourself. I’m sure you, like myself, have said it enough times to know the refrain by heart.

Here’s a thought to ponder. This ruler was being challenged by the Lord to expand his knowledge base. Yet, he was content to just possess. Many in the body of Christ stand at the same threshold. We possess knowledge of the Christian life. We have overcome in several, if not many, arenas. We have some trophies and we sometimes recall the moments of triumph. But have we recorded those victories, the lessons learned and the encouragement for others?

I want to leave you with this thought today. Are you a rich young ruler? Are you secure in your level of accomplishment? Take this challenge today. What truths have you mastered? What area of your life has been transformed. What food for thought do you have that others will be nourished by? Write them. Record them and pass them on. They’re valuable and someone will make an exchange (buy) in order to reach the level of success you are basking in today.

–Debbie Howard

Where the *BLEEP* are My Files?!?!

Sunday morning I wake early from sleep, dreaming of the interviews on Monday morning. Or was it today? No, I’m sure it was Monday. A wave of uncertainty washes over. I hit the power button to my computer and go to feed our black lab who is whining to eat. When I return, the computer screen is black. I push the power button again. Nothing. I push the power button five more times hoping that the same action will yield a different result. 7am. My husband wakes up to a blood-curling scream.“My computer crashed! It crashed! And I have an interview tomorrow morning!!!!” I didn’t write down specifics since they were all in an e-mail from my editor, who is also out of town for the next week. Where do I go? What time? Monday 9am. I think. Maybe. Where? A church in North Raleigh. Calling Best Buy, we find out they open at 10am. Calming down, I keep myself busy, make breakfast, take a shower, get dressed. 9:45 am we arrive at Best Buy, along with another 50 people holding tickets to be the first to buy the Wii. At this point, I don’t even know what Wii is, looking at the picture of a guitar on someone’s ticket. Already people in line are complaining. Once making it into the store, a man pushes ahead of us in line. Barton bellow, “Excuse me!” Feeling guilty, the man backs off and insists we go ahead. The manager of the Geek Squad reads all the regulations for a 4-day information transfer, but she’ll push it ahead this afternoon.

When we come home, I am already scheming backup plans. I call our great mentor Don, who suggests I call the paper through out the afternoon. Barton and I spend several hours looking at churches in north Raleigh- is it that one? No, that’s too far out; it’s this one over here.

2:45pm I call Best Buy- taking over thirty minutes of recorded voices and being on hold to be told they can’t find the manager. I just can’t stand it anymore. I rush back down to the store trying not to mow down the gobs of people buying Christmas gifts. Finally, the tech. staff hands me a disk of retrieved files. They have to ship the computer out- for now, it remains dead.

8pm Barton and I stare at the computer screen of his old computer. First, the set up, creating a new log-on account and e-mail account. The sensor on the computer scrolls up and down, uncontrollably. There was a reason that Barton dumped this computer. 10pm We push file folder buttons to find the lost information scattered in some obscure place.

10:30pm Barton finds it and we import Outlook e-mails. We have found it!!!!!

Monday 9am, early to the interview, downing coffee to stay awake. In the afternoon, I am wrangling with Barton’s computer, taking three times the normal speed for me to type one word, and apparently it likes to freeze every ten minutes. I save after every word I type.

Later, our mentor Don writes, “Remember, no matter what happens, it’s not the end of the world. Keep repeating that and you’ll be fine.”

I’ll be repeating it; trust me, I’ll be repeating it.

–Megan Cutter

Oversold!

Maybe I just have the kind of face that makes people feel comfortable talking to me, but lately strangers have been telling me their personal problems. Just the other day a lady was telling me how dry her skin was, especially in the winter. Fortunately, she said, she’d found a great moisturizer that made her skin as smooth and supple as a baby’s tuckus.

Then a guy confided that he had erectile dysfunction, but that he had stumbled across a medication that helped him rise to the occasion. His wife now apparently had a smile on her face you couldn’t erase with a belt sander.

The fact that these people are all on television just makes it worse, because I can’t tell them to just shut up and keep their icky secrets to themselves. There was a time when TV advertising involved a guy in a suit holding up a bottle of oil made of compressed snakes or something and telling you how great it was, or perhaps a black-and-white animation of hammers clanging in someone’s skull, followed by a pitch for aspirin. If I’m dating myself, so be it – there seemed to be far fewer commercials in those days, and they pitched stuff I actually needed.

But now advertising pervades every aspect of our lives, whether we’re interested in the product or not. There’s a scene in the movie “Minority Report” where Tom Cruise’s character walks by a video display and is addressed by name and assailed with advertising targeted specifically at him.

We’re not quite there yet, but we’re close.

If you’ve ever bought anything on Amazon, for example, on return trips to the site you’ll see offers for books or DVDs similar to what you’ve bought before. Computer trojans infect your PC, watching your buying habits so they can report them to a central site which in turn sends you spam. We’re even targeted with product placement on TV these days.

I don’t know about you, but when I think of the word “target,” a gunsight springs to mind. Well, actually, the first thing that comes to mind is a certain department store – because of their pervasive advertising. I don’t think of being a target as a good thing, especially if you’re a deer. But then, at least they don’t have to watch commercials.

Sure, in the old days there were door-to-door salesmen, but you could always tell them where to put their Electrolux and various attachments. Marketing is now a strictly one-way medium, “served” to you on TV, in movie theaters, on your cell phone, land line, the Internet, billboards, magazines, newspapers, email and other conduits. It’s all given me a bad case of TMA – Too Much Advertising.

All those ads clamoring for attention remind me of the overly zealous salespeople on commission who just won’t leave you alone when you’re trying to shop at your local Buy More. Excuse me, but if I need help, I’ll ask for it. Instead, I get an ever-increasing horde of salespeople, all trying to guess what I want to buy or sell me something I don’t want. Enough already.

But I think I have a solution.

Many of us have signed up for the Do Not Call registry, which prohibits unsolicited phone marketing. How about a Do Not Sell rule, where I accept advertising only when I request it? If I see, for example, a really cool car I’d like to know more about, I email the auto company a request for more information, with the understanding that there will be no more communication unless it’s initiated by me.

I can see advertisers rushing to adopt this plan, since they’ll hear only from people who are seriously interested in their products. It’s a revolutionary idea that’ll change the face of advertising forever.

Also, the color of the sky in my world is chartreuse.

- MAC

To be or not to be (a friend)

The other day a friend told me she had viewed my Netflix queue and she thought we had similar tastes in movies. Afterwards, my husband asked me how she managed to see my choices, and I told him that she was my Netflix “friend.” My ONE and ONLY Netflix friend, actually, a fact Netflix reminds me of every time I log on. 

Do you guys have many online friends? 

If you do, you’re lucky. You don’t get these sadistic little messages from everyone—my publisher Lulu included—that say things like “You do not have any friends. How very sad for you.” 

I must be really weird. I’m actually a very nice person, and I have plenty of friends offline. But when I’m working, I’m working. The older I get, the more brain power and concentration it takes. Friends can be such a distraction. 

Beside, I have a full life, a lot of commitments, and way too many relatives. 

So I barely even know what it even means to have a friend on Lulu or Netflix. Or what the implications are. I mean, am I supposed to know when their birthdays are, or watch their kids when they’re sick? 

This is a whole new arena for me, and it’s clearly a generational thing. When my daughter logged on to her much-older brother’s MySpace site a couple of years ago, she was aghast to find that he had no friends. She took pity on him and, in addition to signing herself up, she got all her friends to be his friends. She, herself, already had 75 friends. But that was a long time ago, before all the new friends she got on Facebook. 

I’m just wondering if any of these “helpful” little messages ever actually push anyone over the edge. Say you’re having a really, really, really bad day. You log on to see if some kind person has purchased a copy of your book online, or if your DVD is on the way. And you get that message. “You have NO friends.” 

Or worse. You ARE the kind of person who makes friends everywhere, and you get a message that says, “You have 1750 friends.” Do you realize how many trips to the card shop that is? 

Really, it sounds like such a liability to me. You watch—mark my words—someone’s going to sue one of these websites, because their recently departed loved one took the message a little too seriously. 

So long, friend.

-Elaine Luddy Klonicki

Elaine, Part Three – The chicken or the egg

Remember when you tried to get your first job out of school? More than likely, you were told you needed experience, but you couldn’t figure out how you were supposed to get that experience without a job.

The publishing world works much the same way. You can’t get published without an assignment, but you can’t get an assignment without being published first. What to do?

Now, more than ever, there are solutions, both in print and online.

Most newspapers accept Point of View pieces from readers for their Op-Ed pages. If your newspaper has a community column section, you can submit an essay in the hopes of becoming a guest columnist. Magazines such as Writer’s Digest run regular contests where they ask you to write based on a prompt, and publish the winning entries. There are a number of non-paying print magazines, such as Reminisce, which will publish your story if it is accepted. Some writers’ groups publish anthologies of their members’ short stories or essays.

Online there an endless number of websites that need content—it’s just a matter of matching up what you want to write about with someone who wants to publish on that topic. One way to get started is to post material on a “content” site, such as Constant-Content.com. These are basically auction sites which allow you to offer your work to the highest bidder, but they do allow you to post free content, which may get picked up by a website with a small budget.   

Many startup e-zines are non-paying at first and then graduate to becoming for-pay sites once they gather enough advertisers and readers.

Writing sites which cater to specific genres, such as HumorPress.com, run bi-monthly contests and offer publication and small monetary prizes to the winners.

If you like to write book reviews, you can submit them to online review sites such as Blogcritics.org or BloggerNews.net.

With the proliferation of blogs, you might want to offer to be a guest blogger on a friend’s site. Or you can create your own blog for free on places like WordPress, Blogger, LiveJournal or OutBlogger. The current issue of Writer’s Digest magazine (December 2007) compares the features of these sites.

Finally, you can create your own website using free services such as Geocities.Yahoo.com.  

Once you get a few publications—print or online—under your belt, you’ll feel more confident about writing queries in order to get paying assignments. If you’re a good writer, and you’re professional, it’s just a matter of being persistent. It will all be worthwhile when you get the first “Yes” from an editor!

-Elaine Luddy Klonicki

Easy as A-B-C

They say adversity builds character. Frankly, I think I am quite enough of a character, thanks, and Adversity can just trundle off and find somebody else to pick on! That said, it strikes me that adversity also builds writers.

Nora Ephron – whose writing I have loved for decades – found the inspiration for her novel, Heartburn, in the decline and fall of her marriage to Carl Bernstein. Another writer whose work I have enjoyed is David Eddings. His “About the Author” blurbs illustrate Elaine Klonicki’s opening remark in “Walk Like a Duck” (October 12, 2007), listing some of his former occupations: military service (Army), grocery clerk, college English teacher. Having served in the Army myself, and come close enough to the other two, I can attest to the tribulation they engender. John Steinbeck tried to establish himself as a free-lance writer in the 1920s – and failed, returning to his native California, and continuing to write. His books were well-loved by English teachers and students alike (including those in the 8^th grade), as well as by the ubiquitous “they”: He won the 1962 Nobel Prize for Literature.

How many of us, as angst-ridden adolescents, have not put some of the frustration of those years into words? Granted, at least some of them are nothing but bad poetry, but they express what we felt as best we could at the time. For me, it was around 1969:

You say you know me.

But have you ever lived months,

Years of your life, being

With a thousand people every day –

Yet still being alone?

You say you know me.

But have you ever stood on one side

Of a wet cardboard wall

With the rest of the world pushing on the other

To trample you when it breaks through?

You say you know me,

Though you have never known the things I’ve known.

You know my face.

You may know what my name is.

But you don’t really know me.

You see? Bad poetry. The thing is – whether they include contending with an inadequate income while we try to convince potential employers we have brains, talents and skills, or putting on a brave face to keep up the spirits of a family member with a serious illness – the obstacles we overcome every day add to what we have done, and therefore, to what we can do. Conveniently, they also provide fodder for our pens or – more commonly these days – our computers.

Say, Adversity, maybe I can use you for something after all…but do you really need to be such a bloody enthusiast?

- Dara Lyon Warner

So, what’s next?

When it comes to freelance writing, I feel like an awkward eleven year old in junior college, trying to figure out where the classrooms are, who the in-crowd is and where I belong. I have found there is a difference between creative journaling and professional freelance writing, much like the invisible lines of four-square. Navigating the negotiations with an editor, being an agent for myself and marketing my work is a whole different process than sitting down to write at three-thirty in the morning with a cup of coffee and a lit candle.

At a recent TAF meeting, I had talked about an article that was published and some of the obstacles I encountered. The immediate response was, “What are you going to do next?” I felt the joy of celebration as well as an urge to let the piece go and move on to the next project. Last night, a friend from DC called me to let me know she had finished a chapter on a book she was working on, a project she has not touched since last year. Her excitement was contagious. We need mentors to push us forward, guide us down the paths we take as writers. Then, it is up to us to take it to the next step, step out of our insecurities and put our work out there. Letting the awkward school girl grow into a young experienced adult.

So, what are you working on next?

- Megan Cutter

Elaine, Part Two – What’s unique about you?

Beginning writers are often told, “Write what you know.” This is because what you know—and especially what you feel passionate about—will roll off your tongue (and on to your computer screen) more easily than a researched topic. If you write about an area in which you have some expertise, your depictions will feel more authentic to the reader, and your words will ring more true.

Some aspects of freelancing are counterintuitive. It might seem to make sense to write about topics with general appeal in order to attract the greatest number of readers. In fact, it’s better to create a market for yourself by writing about what other people aren’t writing about.

This is one of the joys of freelancing. It gives you license to indulge your obsessions, to embrace your inner nerd, so to speak. The most quirky topic or hobby may prove to be the most interesting to a potential editor.

Think about what’s unique about you. What fan clubs do you belong to? What online forums do you contribute to? What hobbies do your friends tease you about? Try writing about your favorite episode of The Waltons, the best Clay Aiken concert you’ve attended, or the farthest place you’ve traveled to attend a Star Trek convention.

As News and Observer columnist Don Vaughan says in his April 20, 2007,column (www.newsobserver.com/nrn/vaughan/story/565896.html), “Don’t be ashamed – be proud! Stand up and let the world know. By admitting your passion, maybe, just maybe, you’ll open the eyes of someone who has never before experienced that particular joy. And that’s a wonderful gift to share.”

Don happened to be referring to his life-long interest in comic books. I would reveal what my personal obsession is, but I can’t right now. John-Boy’s coming on TV.

- Elaine Luddy Klonicki